The application report has been prepared in line with Article 28 of Directive 2014/40/EU calling upon the Commission to submit a report on the application of the Directive to the European Parliament, the Council, the European Economic and Social Committee and the Committee of the Regions within 5 years from. It also draws on SCHEER’s Opinion on electronic cigarettes, the most recent Eurobarometer survey (on attitudes of Europeans towards tobacco and electronic cigarettes) as well as on the support for the implementation of the Tobacco Products Directive throughout the EU countries from the Joint Action on Tobacco Control. The report on the application of Directive 2014/40/EU is supported among others by a study on “Consumer preference and perception of specific categories of tobacco and related products” (perception study) and a support study to the report on the application of this Directive.

To meet this ambition, the tobacco control efforts must be stepped up, including further strengthening of the rules on tobacco and related products. This is why the 2021 Europe’s Beating Cancer Plan places tobacco control at the core of disease prevention efforts: the ambition is to help create a ‘tobacco-free generation’ where less than 5% of the population uses tobacco by 2040, compared to around 25% today. Tobacco consumption is the single largest avoidable health risk, with 27% of all cancers attributed to it. It was upheld in the courts and its provisions form an important part of a comprehensive EU tobacco control policy. It introduced larger combined health warnings, an EU-wide track and trace system, a mandatory database of ingredients, regulated electronic cigarettes, and banned characterising flavours from cigarettes and roll your own tobacco.

The Tobacco Products Directive 2014/40/EU concerning the manufacture, presentation and sale of tobacco and related products aims at facilitating smooth functioning of the internal market, protecting people’s health – particularly of the youth – and meeting the EU obligations under the WHO Framework Convention on Tobacco Control (WHO FCTC).įor most of its provisions, the Directive became applicable in May 2016.

Press release: EU Tobacco Products Directive is delivering but stronger action is needed.

The report also describes the Directive’s strengths and weaknesses as well as indicates elements requiring adaptation. Five years after the Tobacco Products Directive 2014/40/EU became applicable, the report on the application of the Directive examines the progress achieved so far: the Directive contributed to the reduction of tobacco consumption and generated positive outcomes for public health.

Tobacco product tracebility